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From Disjointed to Double-jointed

Contessa I Rebranded NDA Project

  • Brand Identity
  • Marketing
  • Content Strategy
  • Design Systems

Dramatic Results

Internal design teams have enough on their plate. Marketing teams are forced to focus on whatever is happening next. With Electric Pen, you’ll always get a partner that delivers – without drama. If your brand identity is feeling fractured, consult with the best brand doctors.

Challenge Accepted!

You can lead a horse to water, but you can’t make it pink. That is, unless you want it to stand out in a field of competitors. Years of growth into new arenas and acquisitions galore left this brand feeling bland.


Contessa business cards mockup: A sleek and professional design showcasing business cards with the Contessa logo and contact information.

Problem Solved

Electric Pen conducts market and competitor research to uncover gaps and deliver key insights. For this household brand, we helped create a shared brand language and visual consistency across different channels. Everything from process diagrams to online eBooks, to trade show presentations. From design systems to decks, Contessa counts on Electric Pen to help it win the corporate horse race. We’re not just cheering them on. We’re helping change the odds.

Examples of presentation design: colorful slides with engaging visuals, clear text, and professional layout.
Illustration showing app development

Rebranded NDA Project

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Revealing the humanity of financial counsel

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