From Disjointed to Double-jointed
Contessa I Rebranded NDA Project
- Brand Identity
- Content Strategy
- Design Systems
Internal design teams have enough on their plate. Marketing teams are forced to focus on whatever is happening next. With Electric Pen, you’ll always get a partner that delivers – without drama. If your brand identity is feeling fractured, consult with the best brand doctors.
You can lead a horse to water, but you can’t make it pink. That is, unless you want it to stand out in a field of competitors. Years of growth into new arenas and acquisitions galore left this brand feeling bland.
Electric Pen conducts market and competitor research to uncover gaps and deliver key insights. For this household brand, we helped create a shared brand language and visual consistency across different channels. Everything from process diagrams to online eBooks, to trade show presentations. From design systems to decks, Contessa counts on Electric Pen to help it win the corporate horse race. We’re not just cheering them on. We’re helping change the odds.
Revealing the humanity of financial counsel+ Next